Jodeen Olguin Tayler examines transformative campaigns in her interlude. Starting with values and vision, Tayler leads her readers through campaigns and how they may expand "the realm of the possible."
"Transformative Campaigns put us on the offensive—not defensive—in moving toward our vision and the longterm (sequenced) agenda it will take us to get there. Transformative Campaigns require us to be responsive to conditions, without being reactive. By being deliberately proactive, Transformative Campaigns are about the values and vision they move us toward, not just about moving away from something."
We will be rolling out the individual "interludes" over the next few months.